Webone word has become unavoidable on the campaign trail — woke. But what does it really mean and where does it come from? The word has a long and serious. Webin today's cancel culture, many believe making the world a better place means banishing some opinions from the public sphere. John mcwhorter, associate professor of english. Webarticles about these subjects regularly employ alarmist language to establish constructs like a woke “orthodoxy” dedicated to vaporising swathes of british heritage and culture. Webwokeness silences ideas and positions that are adverse to social justice.